If you’re just starting out in the internet marketing world, then it’s likely that you’ll turn to affiliate marketing for some quick income. Affiliate marketing is easy to do, once you’ve chosen your product. But from all the offers available, how do you find the best affiliate product for you?
Well, that’s easy too, you just need to answer these four essential questions, to make sure that your affiliate career gets off to a great start!
No.1. Are You Interested In The Product You’re Marketing?
This definitely comes first. Just as when choosing a product to create yourself, you need to pick an affiliate product that you’re interested in or already know about. For example something connected with one of your hobbies or leisure activities, or previous employment.
Having this kind of connection to the affiliate product, will help to bring your personal experience into your promotion and will maintain your own interest when you’re doing your marketing.
You’ll find this of most help if you’re using the regular blogging and article marketing, which is recommended for the best affiliate product promotion. It’s always so much easier to write about something with which you’re familiar, rather than trying to make up a post for something that you don’t know about and have no real interest in. If you do go down that route, you’re likely to find your initial enthusiasm waning quite quickly and your promotional output slipping as well.
No.2. What Is The Commission Rate?
When you’re looking for the best affiliate product, you’re intending to make a profit. That means earning more from sales than you pay out in expenses. So, obviously, the commission rate that’s paid, coupled with the products selling price, is of prime importance.
The way to approach this step to finding the best affiliate product, is to take the subjects that interest you and compare the different affiliate offers in those markets, until you find the higher value products and their commission rates.
Obviously, at any given commission rate, the more expensive the product, the more profit you make. So, generally, the higher value products will be the best bet. However, you’ll also need to assess the product’s saleability as well (No.3.), in order to decide the overall profitability of the product.
This is something to be learnt from experience and a good step right now would be to have a look at the range of offers on ClickBank.com and familiarize yourself with the sales statistics they give for each offer.
No.3. Will The Product Be Saleable?
Here you need to consider the saleability of the product. By that I mean, is it likely to be popular. Is it something that people will want and is it something that your target market will find both affordable and value for money.
These are the key elements that will achieve the product sales, once the prospects have arrived at your site. Another aspect that will make sales easier, is if the product is seen as unique or is easily recognizable to customers, for example by having a brand name or trademark.
Picking a product that has this sort of individuality, will make it easier for you to carry out your search engine optimization and will bring more focused traffic to your site, than will a general product description.
No.4. Is The Product Merchant Well Established?
If you are right at the beginning of your own internet business, the best affiliate product to choose will be one from an established seller. Here you’ll get the benefit of knowing that all the production and commission systems are set up and bug free, and all you need to do is concentrate on making the sales.
Well established merchants will often have good quality sales aids, like ads and banners and sometimes offer affiliate help lines. They’re also more likely to have the benefit of some brand recognition, which will help your own sales and marketing.
So, if you’re ready to start, two of the best known places to take a look at are ClickBank.com and Commission Junction. Take some time and look around these sites to see how they work, what’s on offer and how the commissions are paid.
Then, wherever you choose your product remember to answer these four questions to find the best affiliate offer for you.